METROPOLIST
METROPOLIST
METROPOLIST
METROPOLIST
METROPOLIST
Mint & Liberty
Mint & Liberty
Mint & Liberty
Mint & Liberty
Who do we work with? You, a derminded business owner. We want you to make an impact with your clients, your industry, and your community.
How? We immerse ourselves in your company. We examine your competition, we philosophize your audience, we “what if-then” your goals, and this is just the beginning. In the end, we will bring your brand to life in exciting and compelling ways.
What is branding, anyway? Branding is about making consumers feel good and establishing an emotional connection. Those that brand effectively create a lasting impression that helps grow advocacy and loyalty among customers for the long term.
At Big Invisible, we focus on developing four main brand components; brand identity, brand image, brand culture, and brand personality.
“People will forget what you said, but they will never forget how you made them feel.”
Your company has a unique story to tell about what you offer and how you offer it.
Our strategy drills into your brand’s narrative to highlight the specific details.
Attention & Positioning– "Oh, look at that."
First, we grab the attention of the potential customer through different means, such as a website, social media, printed advertising, promotional material, etc. Then we strategize how to position your business in the market better to increase profit, build a brand message and design, based on that positioning.
Understanding & Messaging– "Oh, I see what you do."
Then we create a level of understanding of what the company does/can do for the customer. We put your company into words, create a tagline, campaigns, and value propositions.
Visual Brand & Resonance – "Oh, you GET me!"
Finally, we create gorgeous logos, websites, and identity materials. By matching messaging with a stunning and effective visual brand, we establish resonance with the potential customer and the company.
We work with companies of all sizes, so of course, this model scales to fit different sized needs. We also work with companies that have all their branding squared away and need help with marketing tools, an app or website, trade show designs, brand consulting, a look book, and or packaging.